You can expect the sounds of the early 2000’s to start and creep back into the music scene. Our favourite singers ages 17-27 were pre-teens and teens back then in those formative years of listening to music. This explains the current rise of male pop/dance singers who now seem to be dabbling in an upbeat European pop/dance sound. So flashback to 2000 and who was hot? Britney, Christina, N Sync, Backstreet Boys, Spice Girls, Savage Garden, S Club 7, Sonique, Billie Piper, Westlife, 5ive, and European dance hits by the likes of Alice Deejay, Eiffel 65, Daft Punk, and Vengaboys.
“Love 2 Baby” by Christian TV
After ear-grabbing debuts with “When She Turns 18” – one of my faves from last year – and an edgy mixtape called Who The Fuck Is Christian TV?, the Detroit-bred, L.A.-based singer has not only been busy remixing for others – check out his version of Miike Snow’s “Animal” – but working on an upcoming album. For a pop/dance record more along the lines of “When She Turns 18”, “Love 2 Baby” has it all: Immensely hooky chorus, energetic vocals to pull you in, and a European keyboard backdrop that comes directly from the late 90’s. Of course Britney tweeted about “When She Turns 18” last summer, so think about this: “Love 2 Baby” is a great companion to “Hold It Against Me”. And if you’re not stuck on Britney, well the song stands well on its own, creating more anticipation for Christian’s upcoming album.
“I Won’t Let You Go” by Adam Tyler
Adam’s been offering a lot of free music online lately – check out his affecting cover of Natalie Imbruglia’s “Torn” especially. Returning to a more emotional dance sound started by last year’s excellent “Friction” is “I Won’t Let You Go”, now available on iTunes in most territories. So it starts off like it might be a ballad, but before you know it those Swedish “Better Off Alone” keyboards kick in, the energy level is cranked up, and you have a fantastic example of a mass-appeal worldwide hit. Adam’s currently in England where he’s performing in an Electroqueer showcase tonight.
“Dangerous” by Pierre Lewis featuring Emshey
UK singer Pierre Lewis got my interest in late 2008 when the ballad “Broken” was released to some success in the UK and Europe. It was then remixed by Joe 90 into an infectious dance track that took nothing away from the original ballad. After knocking on the public’s doors with a few tracks since then, Pierre is back with a punchy dance sound for “Dangerous”, which features female rapper Emshey. With a definitely retro sound both musically and vocal back to the beginning of the last decade, this one may be a harder sell but with proper word-of-mouth this could find its way into dance clubs throughout the world. Download for free right here.
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